The Middle East

I’m from the Middle East, born and raised in Iran and I also lived many years in Dubai. I grew up eating a diet rich in fresh fruits, vegetables and nuts, and have always been surrounded by natural, plant based medicines.

These natural products are part of my culture, but the most central ingredient to my culture is Saffron. I am very passionate about. It is an  amazing spice, and for as long as I can remember it is a part of my life. It is truly one of nature’s gifts, prized for thousands of years for it’s culinary and medicinal properties.

The journey I have undertaken has not been without challenges. Throughout the experience, I have gained deeper appreciation and respect for the history, culture and significance of Saffron in the lives of so many.

Mehrnaz in Desert
Mehrnaz with Paradis Products

Canada and Science in Nature

I met my Canadian Partner, Robert, in 2011 when Canada became my new home. With a long career in life sciences, biotechnology and medical research, he was on his own journey when we met, exploring the medicinal properties of plants in a more disciplined, western manner. He embraced the depth of information and plant history available in my homelands and other parts of the world. Together we have enjoyed developing deep relationships with the people directly involved with growing and researching these natural products.

There have obviously been cultural differences to adapt to; skates in the desert, the extremes of temperate rain forest to some the most arid region on earth, the cultural and regional sensitivities.

But the “opposites” in our culture and backgrounds meshed into a wonderful harmony, in both our personal and professional lives and our journey.

It is this harmony which drives our collective focus and passion to bring authentic, evidence-based natural products to our customers.

Mehrnaz and Robert Desert
mehrnaz and grandma
Robert and Mehrnaz Beach

Healthy Lifestyle - Diet, Exercise and Relaxation

We are firm believers that nutrition and diet play an important role in our health and well being. Eating a diet rich in natural, raw, whole foods is proven to reduce the risks of disease and lead to a sense of well being.

Most importantly, it is critical that we find ways to reduce anxiety and stress which are being proven the number one triggers within our body for illness to take hold.

Finding time to pursue interests away from work is required to reduce the buildup of stress and anxiety. For me, reading, enjoying time in nature and physical exercise outdoors, cooking, all help me significantly to “find myself” amidst the noise and the haste of modern life.

We have many articles in our Health and Lifestyle section which I encourage you to read.

Mehrnaz Reading Beach
Paradis Saffron Tea
Mehrnaz Ocean Outdoors
Saffron Chicken Recipe

Yoga and Meditation

I’m a firm believer in the power of Yoga and meditation. I am a Hatha certified Yoga instructor, and a daily Yogic practitioner since I was 18.

My teachers and Gurus were also skilled in Ayurvedic Medicine, and this further shaped my fundamental beliefs that diet is critical, and everything within us is interconnected.

We must play active roles in the management of our own health, and with the awareness to our “whole” being.  The Mind, Body and Soul are connected, and a vital cause and effect of our ailments.

To that end, I have studied saffron and many other natural foods and ingredients at length. Combined with the clinical approach of my partner, we trust we can assist you through our products, articles and information in the pursuit of your health and happiness.

Yoga Style
Yoga 1

Paradis Saffron - Spice of Paradise


“Paradis” – is a French derivation of the Old Persian “Pardis” (Pardes) in the progression to “Paradise” in modern English. Pairi-daêza (enclosed gardens) – is in the original Avestan language of northeast Iran; one of the oldest known languages, and the birthplace of all fine Persian Saffron.

Our modern logo reflects the key elements of fine saffron; three full, all red saffron threads (stigmas) of the Crocus Sativus flower, the “Saffron” font – in the rich, golden colour imparted by saffron’s crocins.

Corporate and Social Activities

We are pleased to support these organizations. Their mandates and activities are well aligned with our corporate culture. We encourage you to join us, or to directly participate in your own way, to ongoing efforts that address the needs of those less fortunate than ourselves.



Kiva’s mission is to connect people, through lending, for the sake of alleviating poverty. Join Team Enlighten.

Kiva empowers individuals to lend to an entrepreneur across the globe. By combining microfinance with the internet, Kiva is creating a global community of people connected through lending.


Child Foundation

Child Foundation

Mission – To help children in need who have been identified as high achievers remain in school. Philosophy – We believe that education can move a child beyond the stigma of poverty, and give that child the tools to reach his or her true and full potential.

Purpose – Since 1994, Child Foundation has provided basic necessities to children living in poverty or hardship, enhancing the quality of life for these children as well as their families. By providing access to education, Child Foundation hopes to eliminate children prematurely leaving school, and in certain countries – early matrimony.



Reel Causes

REEL CAUSES organizes social film screening events in which film fans and the community enjoy high quality films for the benefit of different causes. 100% volunteer organized, 100% of proceeds go to benefit the charity/cause of the month. Filmmakers and non profit representatives join the events for Q & A sessions to answer questions about the issues.

REEL CAUSES events highlight issues that require community attention for the purpose of triggering change through the screening of films focusing mainly on subjects such as poverty, disease and humanitarian causes.


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